The BMW Experience

We got to visit BMW today and view their plant and showroom. They definitely keep their high end appearance with the atmospherics of the showroom. It has a very clean and modern look to it with a lot of white space. They show cased some of their newer and older cars to show where BMW started and where they are now. Another really cool aspect of the showroom was the motorcycles and sport bikes that you could sit on. I think it is really cool for people visiting that may never buy one, but it is also good for those who are looking to buy one, so they get to test them.
The plant tour was one of the best parts because we got to see the cars starting from a piece of metal to a beautiful car that just came off of the assembly line. I was most amazed at how large the plant was and how they can move the car parts throughout the different buildings while being built. In the buildings we walked through there were parts constantly moving in every direction. The tour guide told us that this way of operation was very efficient for making cars and as new technology continues to come out they will be looking for ways to make their manufacturing process even more efficient. Overall, seeing the BMW showroom and plant was very enjoyable and I learned a lot about the manufacturing of cars.